Hitwise: Google US Search Share Down 5% In The Last Year; Bing, Yahoo Gained

bing_logoGoogle is still by far the most dominant search engine in the U.S., but in the last year it actually lost some momentum while Yahoo and especially Microsoft’s Bing both saw increases, according to figures out today from Experian Hitwise, and bolstered by separate numbers released yesterday by Compete, with both calculating searches between May 2012 and May 2011.

According to Hitwise’s figures, Google accounted for 65.02 percent of all U.S. searches conducted in the four weeks ending June 2, 2012, compared to 68.11 percent in the same period in 2011 — down by 3.09 percent, or a percentage change of negative 5 percent.

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>